Digital Marketing Agency in Kent | WAX Goodman
Based in Sidcup, Kent

Digital Marketing Agency in Kent

Built for SMEs with low to mid-sized budgets. We make every penny of your marketing spend count, with no contracts, no big agency markups, and no paying for clicks you did not need.

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The Bigger Picture

Your customers are online. The question is whether they can find you.

Digital marketing levels the playing field for small businesses. With the right strategy and the right budget allocation, an SME in Kent can compete with and beat far bigger brands. You just need the right people in your corner.

88%
of consumers research online before contacting a local business
3.5x
more enquiries for businesses with an active, multi-channel presence
76%
of local mobile searches result in a visit or contact within 24 hours
Β£0
wasted on channels that do not fit your business or your budget
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Making every penny count

We work with businesses that have real budget constraints, not unlimited spend. Our job is to identify the highest-impact channels for your specific situation and focus every pound where it will work hardest.

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A strategy that fits your business

No forced packages, no services you do not need. We recommend the right mix for your goals, whether that is one channel or several working together, and we scale it as your business grows.

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Transparent results, no waffle

No jargon, no vanity metrics. Just clear, honest reporting that shows you exactly what your marketing is delivering and what we are doing next to improve it.

What We Do

Six services. One agency. No contract.

Pick one service or build a full strategy. Everything is flexible and there are no long-term tie-ins.

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SEO

Rank higher on Google and attract customers who are actively searching for your services. We handle everything from technical optimisation to content and link building.

Long-term organic growth
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PPC / Google Ads

Appear at the top of Google search results immediately with targeted pay-per-click campaigns. We manage your budget, bids, and ad copy to deliver the best return on spend.

Instant visibility
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Local SEO

Dominate Google Maps and local search results in your area. We optimise your Google Business Profile and build the local authority signals that get you in front of nearby customers.

Google Maps rankings
πŸ–₯️

Web design

A fast, well-structured website that turns visitors into enquiries. We build sites that are optimised for search, load quickly on mobile, and are designed to convert.

Conversion-focused
βœ…

Local Service Ads

Google-verified ads that appear above standard paid results for local searches. The Google Guaranteed badge builds instant trust and drives high-quality calls and enquiries.

Google Guaranteed
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Social media

Organic content that builds your brand and paid campaigns that drive real enquiries. We manage both, across the platforms that matter most to your audience.

Organic & paid
Who We Work With

Built for small businesses with big ambitions

We specialise in SMEs, businesses where every lead matters and every pound of marketing budget needs to work hard.

01

Local service businesses

Tradespeople, clinics, salons, and service providers looking to get found by nearby customers before the competition does.

02

Ecommerce brands

Online shops looking to grow traffic, reduce reliance on paid ads, and build channels that generate sales without a cost per click.

03

Professional services

Accountants, consultants, solicitors, and advisors who need to build credibility and visibility in competitive search results.

04

Growing startups

Early-stage businesses that want to build an online presence from the ground up without burning budget while they find their footing.

How It Works

Simple. Transparent. No jargon.

We make digital marketing straightforward. You will always know what is happening, why, and what it is delivering for your business.

1

Free consultation and audit

We review your current online presence, understand your goals, and identify where the biggest opportunities are. No obligation and no hard sell.

2

Tailored strategy

We recommend the right mix of services for your business, budget, and goals. No one-size-fits-all packages. Everything is built around you.

3

We get to work

Campaigns go live, content gets built, and your online presence starts growing. Everything done for you while you focus on running your business.

4

Grow, refine, repeat

We report clearly, refine what is working, and build on results month after month into a reliable stream of inbound enquiries and new business.

Results That Speak

What SMEs achieve with WAX Goodman

Top 3
Google Maps rankings in target areas
+180%
Organic traffic within 6 months
80%
Client retention since 2024
Β£0
Ad spend needed to sustain organic growth
"

I actually did not want to leave this review because I want WAX all to ourselves. They are so good at what they do. Pure lead generators! Money well spent.

Verified WAX Goodman Client, Artificial Grass Supply and Installation, Surrey

About WAX Goodman

You are not talking to an account manager. You are talking to Max.

I have spent over 10 years in digital marketing, working with brands like Camden Hells, UEFA, and Knight Frank. But if I am honest, big brands have never been where my heart is. Small and local businesses are where real relationships are built and where good marketing makes a genuine difference to people's livelihoods. That is why WAX exists.

I launched WAX Goodman in 2023 to give SMEs access to proper digital marketing without the big agency price tag, the layers of account management, or the long-term contracts designed to lock you in rather than deliver results.

When you work with WAX, you work directly with me. I know your business, I know your goals, and I am genuinely invested in your growth.

12+years in digital marketing
2023WAX Goodman founded in Sidcup, Kent
80%client retention since 2024
1month rolling agreement, no tie-ins
No long-term contracts
No hidden or adjustable fees
No generic, off-the-shelf strategies
Direct access to Max, always
FAQs

Common questions

Something not answered here? Get in touch and we will get straight back to you.

Which service should I start with? +
It depends on your goals. If you want results quickly, PPC or Local Service Ads deliver visibility fast. If you are thinking longer term, SEO and Local SEO build a channel that compounds over time. In your free consultation we will talk through what makes most sense for your specific situation.
Am I tied into a long-term contract? +
No. Everything is monthly rolling with no long-term tie-ins. If you want to stop, you simply give notice and are responsible for the current month. We would rather keep clients through results than contracts, and around 80% have stayed with us since 2024.
Do you manage ad spend on top of your fees? +
Yes. For PPC and paid social campaigns, your ad spend goes directly to Google or the relevant platform. Our management fee covers the strategy, setup, ongoing optimisation, and reporting. We will always be upfront about what budget we recommend and why.
Can I just use one service, or do I have to take a bundle? +
You can start with just one service. There are no forced packages. Many clients start with SEO or Local SEO and add further services once they have seen results and are ready to scale up.
What makes WAX Goodman different from other digital marketing agencies? +
We specialise exclusively in small businesses, which means you are not being managed by a junior account executive while senior staff focus on bigger clients. You get direct access, honest communication, affordable pricing, and a strategy built specifically around your business.