Social Media Management in Kent
Based in Sidcup, we manage paid and organic social media for small businesses across Kent and South East London. From content planning and daily posting to targeted ad campaigns, we handle it all so you do not have to.
Get in Touch Chat on WhatsAppSocial media is where your customers spend their time. Are you showing up?
Done well, social media builds brand trust organically and drives real leads through paid targeting. The businesses that win on social are not necessarily the ones with the biggest budgets. They are the ones with a consistent, well-managed presence.
Audiences you cannot reach anywhere else
Social platforms offer targeting capabilities that no other channel can match. Reach people by location, age, interests, behaviours, and even whether they have already visited your website. It is precision at scale.
Organic and paid working together
A strong organic presence builds credibility and warms your audience up. Paid social amplifies that to a wider pool. When both are managed together, the results are significantly stronger than running either in isolation.
Local targeting that actually works
For businesses serving a specific area, paid social is one of the most cost-effective ways to reach people nearby. We can target by town, postcode, or radius so your budget reaches the customers who can actually use you.
Paid and organic social, fully managed
You provide the assets. We handle everything else, from strategy and content planning through to campaign management and reporting.
Organic social
- Content calendar planning so you always know what is going out and when
- Post ideation and content direction, we tell you exactly what to create and why
- Copywriting and caption writing for every post
- Scheduling and posting management across your platforms
- Community management and engagement monitoring
- Monthly performance reporting with clear, actionable insights
Paid social
- Campaign strategy and full account setup
- Prospecting campaigns to reach new audiences who do not yet know you
- Remarketing campaigns to re-engage people who have already shown interest
- Local and geo-targeted campaigns for businesses serving a specific area
- Lead generation campaigns using native platform lead forms
- Ecommerce campaigns to drive product sales and catalogue traffic
- Audience building, lookalike audiences, and pixel setup
- Ongoing optimisation and clear monthly reporting
Reach the right people, not just a lot of people
One of the biggest advantages of paid social is the depth of targeting available. We use the right audience strategy for your specific goals.
Prospecting audiences
Reach new customers who have never heard of your business but match the profile of people most likely to be interested. Interest-based, demographic, and behavioural targeting to grow your pool of potential customers.
Remarketing
Re-engage people who have already visited your website, watched your videos, or interacted with your social profiles. These audiences convert at a significantly higher rate because they already know who you are.
Lookalike audiences
We build audiences that mirror the characteristics of your best existing customers, giving you a smarter, more efficient way to find new people who are likely to convert.
Local and geo-targeted
Target by town, postcode, or a radius around your business address. Essential for service-area businesses that want to make sure every penny of their budget reaches someone who can actually become a customer.
Lead generation
Native lead forms on Facebook and Instagram let users submit their details without leaving the platform, reducing friction and driving higher volumes of enquiries at a lower cost per lead.
Ecommerce and catalogue
For online shops, we run dynamic product ads that show the right products to the right people, including customers who have already browsed your site but not yet purchased.
Simple. Transparent. No jargon.
We make social media management straightforward. You focus on running your business and providing the assets. We handle everything else.
Free consultation and audit
We review your current social presence, understand your business goals, and identify the best platforms, content approach, and paid strategy for your specific situation.
Strategy and content calendar
We build your content calendar, define your posting strategy, and set up your paid campaign structure. You will know exactly what content is needed, when it is going out, and what the paid campaigns are designed to achieve.
You provide assets, we do the rest
Once you supply your photos, videos, or graphics, we write the copy, schedule the posts, launch the campaigns, and manage everything on an ongoing basis.
Optimise, report, and grow
We monitor performance across both organic and paid, refine what is working, and report clearly each month on reach, engagement, leads, and ad spend efficiency.
What good social media management delivers
I actually did not want to leave this review because I want WAX all to ourselves. They are so good at what they do. Pure lead generators! Money well spent.
Verified WAX Goodman Client, Artificial Grass Supply and Installation, Surrey
Common questions
Something not answered here? Get in touch and we will get straight back to you.