Squarespace SEO for Small Businesses

Squarespace SEO Specialist

Your Squarespace site looks the part, but is anyone finding it? I help small businesses get their Squarespace websites ranking on Google and turning searches into enquiries. No hand-offs, no contracts and no paying for every click.

The Opportunity

Your Squarespace site looks great. So why isn't Google sending you customers?

Squarespace gives you a solid platform, but it does not do your SEO for you. Default page titles, missing meta descriptions, thin service pages and unoptimised images hold most Squarespace sites back. Fix those, and your website becomes a channel that works around the clock without charging you per click.

97%
of consumers search online before buying or making contact
27%
of all clicks go to the number one Google result
4 to 8 wks
until most clients see early ranking movement
Β£0
cost per click once you are ranking
🧩

SEO-capable, not SEO-complete

Squarespace handles the hosting, security, sitemaps and mobile layouts. What it cannot do is choose your keywords, write your page titles or structure your content so Google understands what you do. That is where I come in.

πŸ”„

Traffic that does not switch off

Unlike paid ads, organic rankings keep delivering long after the work is done. SEO turns your Squarespace site into an asset that grows in value every month.

🎯

The right customers at the right moment

SEO puts you in front of people actively searching for what you offer, not a broad audience who might be interested. Higher intent means better quality enquiries.

What I Do

Squarespace SEO, done properly

A joined-up strategy built around how Squarespace works, from the settings most people never touch to the content that wins rankings.

βš™οΈ

Squarespace technical SEO

SEO titles and title formats, meta descriptions, URL slugs, heading structure, image alt text, redirects, page speed and Google Search Console. I fix the settings that quietly hold Squarespace sites back.

πŸ”

Keyword strategy

I research the exact terms your customers use and map them to the right pages on your site, so every page targets the searches most likely to bring in enquiries.

✍️

Service and location pages

I write and build optimised service and location pages inside Squarespace, each one targeting a clear search and giving Google a reason to rank it above your competitors.

πŸ—ΊοΈ

Local SEO and Google Maps

I optimise your Google Business Profile and connect it properly to your Squarespace site, so you show up prominently when nearby customers search for your services.

πŸ”—

Link building

I grow your site's authority with quality backlinks that tell Google your business is credible and worth ranking at the top of the results.

πŸ“Š

Clear monthly reporting

No jargon and no vanity metrics. Simple reports that show where you are ranking, how traffic and enquiries are growing, and what I am doing next.

Who I Work With

Built for small businesses on Squarespace

I specialise in SMEs, where every lead matters and your website needs to earn its keep.

01

Local service businesses

Tradespeople, clinics, salons and service providers with a good-looking Squarespace site that is not showing up when local customers search.

02

Squarespace online shops

Squarespace Commerce stores looking to grow organic traffic and cut their reliance on paid ads, building a sales channel with no cost per click.

03

Professional services

Accountants, consultants, therapists and advisors who chose Squarespace for the design and now need it to bring in clients.

04

DIY Squarespace builds

You built the site yourself and it looks the part, but SEO was never set up. I pick up where you left off without starting again. If it does need a rebuild, I handle Squarespace web design too.

How It Works

Simple. Transparent. No jargon.

You always know what is happening on your site and why.

1

Free Squarespace SEO audit

I review your Squarespace site, its SEO settings and your Google Business Profile with no obligation, and show you exactly what is holding it back.

2

Tailored strategy

I build a plan specific to your business, sector and location. No templates. Every strategy is designed around your goals and your customers.

3

I get to work

Technical fixes, new pages, local optimisation and link building, all done for you inside your Squarespace account while you focus on running your business.

4

Rankings grow. Enquiries follow.

I monitor, refine and build on what is working, compounding your results month after month into a reliable stream of inbound enquiries.

Results That Speak

What SMEs achieve with WAX Goodman

Top 3
Google Maps rankings in target areas
+180%
Organic traffic within 6 months
Direct
Access to Max, never an account manager
Β£0
Cost per click to sustain organic growth
"

I actually did not want to leave this review because I want WAX all to ourselves. They are so good at what they do. Pure lead generators! Money well spent.

Verified WAX Goodman Client, Artificial Grass Supply and Installation, Surrey

FAQs

Squarespace SEO questions

Something not answered here? Get in touch and I will get straight back to you.

Yes. Squarespace handles the technical basics well, including secure hosting, SSL, automatic sitemaps, clean URLs and mobile-friendly layouts. Where most Squarespace sites fall short is the setup and the content, which is exactly what I fix.

No. In most cases I work with the Squarespace site you already have. If there is a structural problem holding you back, I will tell you honestly, and I can handle a Squarespace redesign as well.

Yes. You invite me as a contributor from your Squarespace settings, so I never need your password. You keep full ownership of your site and can remove my access at any time.

Most clients see early movement within 4 to 8 weeks, with more significant results from month 3 onwards. SEO builds momentum over time. The longer it runs, the stronger and more consistent the returns become.

No. Everything is monthly rolling with no long-term tie-ins. If you want to stop, you simply give notice and are responsible for the current month. I would rather keep clients through results than contracts.

Squarespace is my speciality, but I also work on WordPress and other platforms. Get in touch and I will tell you honestly whether I am the right fit for your site.

You work directly with me on everything, from your first audit onwards, with 12+ years of search marketing experience behind every decision. With a bigger agency, the person who wins your business is rarely the one who does the work. With me, they are the same.